I help founders ship products that actually grow.
Fractional CTO and AI co-founder for founders and business owners who need senior technical leadership — without the $300K hire.
Strategy call is free. No pitch. Just figuring out if there's a fit. Or grab any of my 7 free tools and checklists instead.
Results, not resumes.
Production AI systems. Real traffic. Real money.
Head of Product
National Sports Platform
40% Faster
Aging platform losing users to faster competitors.
Led product strategy across web and mobile — peer-to-peer matching, coaching, and a gamified LMS. Rebuilt the core platform on Rails 8 and now leading AI strategy.
CTO
AI Lead Scoring Platform
95% Cost Cut
Manual lead qualification team that couldn't scale.
Built an ML model to score and qualify leads as CTO. Managed media buying and lead gen for a top-3 global auto manufacturer. Replaced a manual team with an ML-powered scoring engine.
Founded & Built
LocalCall AI
Zero Missed Calls
Contractors losing leads to voicemail after hours.
Built an AI phone agent that answers calls, qualifies leads, and books appointments 24/7.
Founded & Built
Uplo
Idea to Revenue
Fitness pros spending hours creating social content.
Built an AI content platform end-to-end — product design, AI integration, go-to-market. Paying customers within months.
“Justin doesn't just write code; he thinks like a CEO. He understands the business impact of every technical decision, which is rare in this industry.”
How I work with you.
Pick the engagement that fits — or book a call and I'll tell you.
Claude for Small Business: DIY Playbook or Done-For-You Install
$497 or $4,500+Anthropic gives you the engine. I build the brain that runs your business. Two ways in — a $497 DIY playbook you can run in ~6 hours, or a $4,500+ done-for-you install I run in ~2 weeks. Built on the "Business Brain" — your voice, offers, ICP, and sales motion captured once and used by every Claude workflow forever.
Best for: business owners who turned on Claude and noticed it sounds generic. You want it to sound like you and actually know your offers.
See both ways inAI Readiness Assessment
2 WeeksTwo weeks of focused work on your specific business. I audit your workflows, rank the AI opportunities by impact and effort, and write you a 30-60-90 day roadmap. Real deliverable, credited against any larger engagement after.
Best for: business owners and founders who want a clear written plan in two weeks — not another six-month strategy deck.
Start the AssessmentAI Kickstart
1 WeekAudit your workflows, find the highest-impact AI opportunity, and build the first one. You walk away with something working and a prioritized roadmap.
Best for: You know AI matters but don't know where to start. You want a quick win and a plan in one week.
Start a 1-Week SprintFractional Co-Founder
~8 Hrs/Wk · OngoingProduct meetings, AI integrations, team training, roadmap gut-checks. The experienced technical co-founder you can't justify hiring full-time.
Best for: You need ongoing technical leadership. Your team needs a senior voice in the room every week.
Explore a PartnershipProduct Sprint
Scoped ProjectScope it tight, build it fast, ship in weeks. New features, internal tools, workflow rebuilds.
Best for: You have a specific feature, tool, or rebuild that needs to ship fast with senior oversight.
Scope a ProjectCustom Engagement
Flexible · Scoped TogetherEvery company is different. Tech audits, architecture reviews, due diligence prep, hiring support, one-off deep dives — if it doesn't fit above, I'll scope something that does.
Best for: You have a specific technical challenge or need that doesn't fit a standard engagement model.
Let's Figure It OutNo decks. No frameworks. No long-term contracts. If I'm not adding obvious value, fire me.
You might be wondering.
“Can someone who's only here 8 hours a week actually move the needle?”
Yes — because the job isn't writing code. It's making the 3-4 high-leverage decisions per week that determine whether your product succeeds or wastes 6 months. A focused CTO for 8 hours beats an unfocused one for 40. I've been doing this for 15 years across 50+ products. I pattern-match fast.
“How is this different from a consultant who gives me a strategy deck?”
I don't give decks. I sit in your product meetings, review your PRs, pair with your engineers, and build things. If the AI strategy says "build an internal tool to automate lead qualification" — I'm the one scoping it, architecting it, and making sure it ships. You get a co-founder in the room, not a PowerPoint.
“What does this actually cost?”
A fraction of a full-time CTO hire — significantly less than a $300K+ full-time salary. Book a call and I'll give you exact numbers for your situation.
“I've been burned by contractors before.”
I hear this a lot. The difference: I'm not a contractor you hand a spec to and hope for the best. I help define the spec, challenge bad assumptions, and own the outcome with you. No long-term contracts either — if I'm not adding obvious value, you can walk away anytime.
Not ready for a call? Start here instead.
Free: AI Content Playbook5 copy-paste prompts + a content system for 36 posts/month.
Here's how it works.
30-min strategy call
We talk about your situation. No pitch, no pressure. I'll tell you honestly if I can help — and if I can't, I'll point you to someone who can.
One-page scope in 48 hours
If there's a fit, I send a clear scope: what we'll do, how long, and what it costs. No 30-page proposals. One page.
We start within a week
No onboarding decks. No kickoff meetings about kickoff meetings. I embed with your team and we start building.
15 years building software. CTO at an AI startup, Head of Product at a national sports platform, founder of my own companies. I've helped partners generate $53M+ in revenue.
Let's talk.
30-minute call. No pitch. Just figuring out if there's a fit.
Book a Call